Construction crews
Construction is one of our biggest sources of bookings in London. Crews on the capital’s building and infrastructure projects book whole homes near the site for weeks at a time.
Airbnb management in London
London has the busiest short-let market in the country and the strictest rule: 90 nights a year for a whole home.
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Takes about 30 seconds
Free home earnings assessmentYou're 17% there
Welcome back, we saved your answers.
What could your home earn?
Five quick questions. First, what type of property is it?
Free, no obligation. We never sell your details.
How many bedrooms?
Nice. Bedrooms are the biggest driver of nightly rate.
Where is it?
Last question. So we can see exactly which home it is and compare it with similar ones nearby.
What we'll check for this address
- Local demandBookings and nightly rates for similar homes nearby
- Your area's rulesAny local planning limits on short lets
- Kept privateOnly used for your estimate, never sold
What's happening with it now?
Nice, that's the basics done. Now a bit about how it's used.
What matters most to you?
This shapes the strategy we recommend.
We're preparing your estimate
Thanks . We're checking your home against similar properties nearby. Your full estimate will be in your inbox within 24 hours.
Want to talk it through?
Book a 30-minute call and we'll go through your figures together.
Book my 30-minute call
Our numbers so farFrom our own booking records
£2m+paid to owners
9,000+nights booked
4.8★guest rating on Airbnb
+38%more than a long let, on average
Where these numbers come from
All figures come from our own booking records, across every home we manage. We're happy to show you the data on your call.
Your home is listed on
AirbnbBooking.comVrboExpediaTripAdvisorGoogleDirect with usAirbnbBooking.comVrboExpediaTripAdvisorGoogleDirect with us
How it works
We manage, you earn.
Four steps from first call to first payout. Your whole part is a 30-minute call, a signature and a set of keys.
Get my free assessmentFree, and takes about 30 seconds
Step 1 of 4 · Day 1
Free assessment
Find out what your home could earn before you commit to anything.
- Answer five quick questionsType, bedrooms, what it does now, your goal and the postcode. About 30 seconds.
- Get your forecast by emailWithin 24 hours, built from similar homes near yours.
- Talk it through on a call30 minutes, by phone or video, any questions you like, no obligation.
Your part30 secs + a 30-min call
Step 2 of 4 · After signing
We get it ready
We turn your home into a listing guests want to book. You don’t need to find anyone.
- Photos and listingsProfessional photography and a listing written for every platform.
- Guest-ready suppliesLinen, towels and essentials, plus a key safe or smart lock.
- Safety checksGas, electrical and fire checks, and a guest guide with house rules.
Your partSign and hand over the keys
Step 3 of 4 · Within 3 days
Bookings start
Your home goes live everywhere guests book, and we look after every guest from start to finish.
- Listed everywhereAirbnb, Booking.com, Vrbo, Expedia and our own website.
- Every guest checkedID verified, past reviews checked, no parties or events.
- Looked after 24/7Guests answered within minutes, and the home inspected after every checkout.
Your partNothing
Step 4 of 4 · Every month
You get paid
Money in your account every month, with a statement that shows exactly where it came from.
- One monthly payoutPaid straight to your bank account.
- An itemised statementEvery booking, fee and cost, with receipts for any repairs.
- Your owner dashboardLog in any time to see bookings and revenue.
Your partNothing
Get my free assessmentOur homes
Homes we run in London
Real homes we manage in London today. Staying here? Every one can be booked direct with us, with no booking-site fee.
Where in London
Streets we know, guests we know
We plan around that limit, so your home earns in the nights it can and stays occupied with longer stays for the rest of the year.
- Wimbledon
- Kensal Green
- Deptford
- Enfield
What does well here: One- and two-bed flats close to transport, and family houses with gardens for longer stays.
Not on the list? We take on homes nearby too. The free assessment tells you straight away.
Who stays in our homes in London
- Construction crews on long projects
- Families in insurance stays while their home is repaired
- Business trips and longer stays outside the 90-night limit
A mix of guests means fewer empty nights, and minimum stays that protect the calendar.
Why London works
Who books a short let in London
Insurance stays
When a London home is damaged by a leak, fire or flood, the insurer pays for the family to stay nearby during repairs. Stays of 90 nights or more in a row sit outside the 90-night limit, and these stays peak in winter.
Old Oak Common
HS2’s 14-platform London hub is being built near Kensal Green, bringing contractors now and connections later.
Major hospitals
St Mary’s in Paddington runs one of London’s four major trauma centres, and North Middlesex University Hospital serves Enfield.
Wimbledon
The Championships fill homes in and around Wimbledon for two weeks each summer.
Longer stays in the rest of the year
Whole-home short lets are capped at 90 nights a year, so we fill the rest with stays of 90 nights or more for NHS staff, contractors and people between homes.
When guests come
The year in London
Leisure peaks, and the work stays that fill the weeks in between.
- Jan
- Feb
- Mar
- Apr
- May
- Jun
- Jul
- Aug
- Sep
- Oct
- Nov
- Dec
All yearConstruction, insurance and relocation stays, all year
- Winter insurance stays
- Wimbledon Championships
- Summer in Greenwich
- NFL and autumn concerts
- Christmas in London
Compare your options
Three ways to let your home in London. One does both.
More income and less hassle, without having to choose.
The only option that earns more and asks nothing of you.
See what my home could earnWhat you get
Long let
Perfect BookingWith us
Doing it yourselfDIY
Earns the most your home can
No work for you
Guests looked after 24/7
Priced every day
Checked after every stay
Paperwork and 2027 register
Yes Partly No
Short lets, explained
How a short let fills the week in London
A long let pays one rent. A short let is booked by the night or the week, so it can take a work stay in the week and a leisure stay at the weekend, and price each night for the demand.
- Priced for every night, not once a year
- Longer stays fill the quieter months
- One payout and one statement each month
If your home would earn more as a long let, we will tell you.
An example weekAn illustration, not a forecast
MonTueWedThuFriSatSun
- MondayThe work guest checks in with our arrival guide.
- FridayCleaned, restocked and checked between stays.
- SundayChecked out, cleaned and ready for next week.
Local rules
The rules in London, handled
What applies to a home in London, and what we do about each one. Last checked September 2026.
The 90-night rule
In Greater London, a whole home can be let for up to 90 nights a year without planning permission. Stays of 90 nights or more in a row do not count towards it. We plan the calendar around the limit and fill the rest of the year with longer stays.
Council tax in London
All 5 councils we cover in London charge a 100% premium on furnished homes that are nobody’s main residence. Kensington and Chelsea started charging from April 2026. A short let that qualifies for business rates pays those instead. See every council
Mortgage, lease and insurance
Check your mortgage lender and, for a flat, your lease allow short lets, and you will need short-let insurance. We go through all three with you on the first call.
Rules across England
England's short-let register is due by March 2027, a home let for at least 70 nights a year (and available for 140) pays business rates instead of council tax, and the furnished holiday lettings tax regime ended in April 2025. Read our guide to the rules
Council tax
Second homes council tax in London
Each council decides whether furnished homes that are nobody’s main residence pay extra council tax. A short let that qualifies for business rates pays those instead. Checked September 2026 on each council’s own website.
| Council | Covers | Premium | From |
|---|---|---|---|
| London Borough of Merton | Wimbledon | 100% | 1 April 2025 |
| London Borough of Brent | Kensal Green (north side) | 100% | 1 April 2025 |
| Royal Borough of Kensington and Chelsea | Kensal Green (south side) | 100% | 1 April 2026 |
| London Borough of Lewisham | Deptford | 100% | 1 April 2025 |
| London Borough of Enfield | Enfield | 100% | 1 April 2025 |
It depends on the home, the street and the time of year, so we do not publish averages. Your free assessment uses homes like yours nearby and shows what yours could earn, month by month, after every cost.
We run homes in Wimbledon, Kensal Green, Deptford and Enfield today, and we take on homes nearby too. If you are not sure, start the free assessment and we will tell you straight away.
A percentage of what each booking pays out: 15% + VAT on bookings from the booking sites, and 5% + VAT more on bookings that come direct to us. There is a one-off setup fee, and photography is priced separately, both agreed with you before anything starts. Guests pay for cleaning.
You can let a whole home for up to 90 nights a year without planning permission. Beyond that you need permission from your borough, or stays of 90 nights or more in a row. We plan your calendar so you stay inside the rule.
Most homes go live within three days of signing. We photograph the home, write the listings, set up cleaning and linen, and fit a key safe or smart lock.
Yes. Tell us the dates and we keep them free. You can also leave with 30 days' notice in your first three months, and 90 days after that.
For most homes it earns more, and with us it asks nothing of you once it is live. Some homes do better as a long let, and we will tell you honestly if yours is one of them.
Yes. Whether you call it Airbnb management, co-hosting, holiday-let or serviced accommodation management, we run the whole thing: listings on Airbnb, Booking.com and other sites, pricing, guests, cleaning and maintenance. We take work and contractor stays as well as holidays.
Yes. Every home on this page can be booked direct with us, with no booking-site service fee.
Where we work
Other areas we cover
We run homes across England and Wales. Pick an area to see the homes we run there and its local rules.
Looking for somewhere to stay? Book a stay with us.
Discover your home's value
We only take on homes we're confident we can grow.
Every empty night is income you don't get back
Request your free estimate in about 30 seconds. Free, no obligation, and you keep the written assessment whatever you decide.
Takes about 30 seconds
A written report to keep
No pressure, no obligation
Takes about 30 seconds
Free home earnings assessmentYou're 17% there
Welcome back, we saved your answers.
What could your home earn?
Five quick questions. First, what type of property is it?
Free, no obligation. We never sell your details.
How many bedrooms?
Nice. Bedrooms are the biggest driver of nightly rate.
Where is it?
Last question. So we can see exactly which home it is and compare it with similar ones nearby.
What we'll check for this address
- Local demandBookings and nightly rates for similar homes nearby
- Your area's rulesAny local planning limits on short lets
- Kept privateOnly used for your estimate, never sold
What's happening with it now?
Nice, that's the basics done. Now a bit about how it's used.
What matters most to you?
This shapes the strategy we recommend.
We're preparing your estimate
Thanks . We're checking your home against similar properties nearby. Your full estimate will be in your inbox within 24 hours.
Want to talk it through?
Book a 30-minute call and we'll go through your figures together.
Book my 30-minute call
Sources we checked in September 2026
- legislation.gov.uk: Deregulation Act 2015, section 44
- Wimbledon: about the Championships
- Imperial College Healthcare: St Mary’s Hospital
- UNESCO: Maritime Greenwich
- Tottenham Hotspur: the stadium
- HS2: Old Oak Common
- Hansard: House of Commons, 3 September 2026 (Culture Secretary on the short-let register)
- GOV.UK: delivering a registration scheme for short-term lets
- GOV.UK: business rates for self-catering and holiday lets
- GOV.UK: abolition of the furnished holiday lettings tax regime
- House of Commons Library: council tax premiums on second homes
About this guide. Researched and written by the Perfect Booking team from the official sources above, and checked in September 2026. It is general information, not tax, legal or planning advice: check your own circumstances with your council or an adviser.
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